Trend Impact Assessment Toolkit
A comprehensive digital package (PDF + Excel) that helps teams evaluate and prioritize emerging cultural and market trends. Includes:
Weighted Scoring Model: A pre-built Excel template where you assign scores for Reach, Resonance, and Revenue Potential.
Trend Brief Worksheets: Printable PDF pages for capturing trend descriptions, sources, and strategic implications.
Sample Assessments: Real-world examples demonstrating how top brands have scored and acted on key trends.
Visual Dashboards: Embedded charts in Excel that automatically update as you tweak scores, so you can present clear, data-driven recommendations to stakeholders.
A comprehensive digital package (PDF + Excel) that helps teams evaluate and prioritize emerging cultural and market trends. Includes:
Weighted Scoring Model: A pre-built Excel template where you assign scores for Reach, Resonance, and Revenue Potential.
Trend Brief Worksheets: Printable PDF pages for capturing trend descriptions, sources, and strategic implications.
Sample Assessments: Real-world examples demonstrating how top brands have scored and acted on key trends.
Visual Dashboards: Embedded charts in Excel that automatically update as you tweak scores, so you can present clear, data-driven recommendations to stakeholders.
A comprehensive digital package (PDF + Excel) that helps teams evaluate and prioritize emerging cultural and market trends. Includes:
Weighted Scoring Model: A pre-built Excel template where you assign scores for Reach, Resonance, and Revenue Potential.
Trend Brief Worksheets: Printable PDF pages for capturing trend descriptions, sources, and strategic implications.
Sample Assessments: Real-world examples demonstrating how top brands have scored and acted on key trends.
Visual Dashboards: Embedded charts in Excel that automatically update as you tweak scores, so you can present clear, data-driven recommendations to stakeholders.